Who we are!
On a mission to make premium marketing solutions accessible for budding entrepreneurs
Upturnist was founded by a group of highly experienced professionals on a mission to make premium marketing solutions accessible for the growing and startup entrepreneurs.
Our commitment to provide innovative, customized branding and digital marketing strategy to our clients will help them to grow their online presence thus generating more revenue from online business.
We stay focused on the implementation process, its progress and the final outcome which is nothing other than growth. Our unique approach along with future focused technologies such as Metaverse and AI, sets us apart from the competition in the ME region.
Our Journey
2010
Xpertcube
Xpertcube established with a profound vision to revolutionize the education sector in Kuwait, our software company specializes in UI/UX development and mobile app solutions.
2015
eduXpert
eduXpert is a school management system, transforms schools into smart choices for modern parents with quick communication, transparent operations, and flawless administration.
2020
easyfab
Easyfab ERP is tailored for the fabrication industry, especially for oil and gas service providers adhering to API standards. Our specialized modules streamline operations, manage costs, ensure quality, and boost profitability.
2023
Upturnist
Upturnist is a Dubai-based digital marketing and branding company offering brand consultancy, web design, and development, as well as SEO, SEM, and SMM services
2025
Upturnist KSA
In 2025, Upturnist is committed to expanding its operations with the launch of Upturnist KSA, marking a significant milestone in our journey to provide tailored digital marketing and branding solutions in Saudi Arabia.
2027
Upturnist Qatar
In 2027, Upturnist will continue to thrive in the GCC with its expansion to the state of Qatar, solidifying its presence as a premier provider of tailored digital marketing and branding solutions all over the GCC.
2030
Upturnist Europe
In 2030, Upturnist Europe set to take off, marking a significant expansion into the European market, bringing bespoke digital marketing and branding solutions to clients across the continent.
Our Approach
At Upturnist, we believe in pushing the boundaries of traditional industrial practices. We understand that we need to embrace challenges and adopt changes in this ever evolving digital landscape. In many aspects of Digital Marketing, you don't have to reinvent the wheel.
We make use of proven tools and techniques to outperform the competition and attract your dream clients. We avoid conventional methods of marketing like broadcasting etc. This means we blend cutting-edge technologies and data-driven insights along with out-of-the-box thinking to provide tailor-made solutions to our clients that drive growth and sustainability.
Future-Ready Marketing Strategy
Metaverse and AI are the trending buzzwords in the information technology industry and that will play a significant role in shaping the future of any business functions such as the branding and digital marketing.
Our strategy experts have developed a forward-thinking marketing strategy that helps you to face the challenges that might appear on your way to glory. We leverage the power of these modern technologies to enhance visibility, customer experiences, and stay ahead of the competition.
Our Core Values
Project Delivery Method and Strategy
No matter how hard we work, the final outcome of the project is what really counts! We, at Upturnist, understand this in its right sense. We utilize a mixture of proven techniques and strategies to help us navigate beyond the expectation of our customers.
ASSESS
PLAN
EXECUTE
MONITOR
ADAPT
DELIVER
Our Team
Muhammed Basheer
CEO
Basheer has a deep passion for sales and business. With 15 years of marketing and sales experience in the Middle East, Basheer specializes in helping businesses build strong brand images and drive growth through strategic funnel marketing. He excels in formalizing brand messages, identities, and value propositions, and is adept at guiding brands through refreshing their identities to remain relevant in dynamic markets.
- Brand Strategist
- Empowering clients with clear brand messaging
- Digital Marketing Strategist
- Expert in Sales & Marketing Funnels
- Business Coach
Mohammed Saleem
CTO
A Cyber security expert turned Digital Marketer. With a deep passion for cybersecurity, Saleem is driven by his entrepreneurial spirit, which led him to collaborate with Upturnist. He combines cutting-edge digital marketing technology with his expertise and experience to deliver exceptional results for clients.
- Digital Marketing Strategist
- Social Media Strategist
- SEO Specialist
- Content Marketing Specialist
- Cybersecurity Expert
Jaseer Ali
With over a decade of experience in design and development, Jaseer is deeply passionate about solving customers’ issues related to their online presence, including websites and social media pages. He is known for always prioritizing customer needs.
- Website Design
- Website Developer
- Figma and WordPress Expert
Abhijith Rishraj
Project Manager – Social Media Marketing
Abhijith Rishraj brings 7 years of extensive experience to our team as a certified social media marketing specialist. Proficient in SEM, SMM, PPC, content marketing, influencer marketing, data-driven marketing, and email marketing, Abhijith excels in developing and implementing comprehensive social media strategies. His expertise in leveraging various digital channels ensures targeted and impactful campaigns that drive engagement and results.
- Social Media specialist
- SEM
- SMM
- Email Marketing
- Content Marketing
