Software Startup · Founded 2023

Cloud software that helps growing businesses run better.

Upturnist builds focused, cloud-based ERP products for the businesses generic software ignores — fabrication shops, equipment rental yards, and sales teams juggling too many spreadsheets.

2023Founded
3Cloud Products
100%Cloud-Native
UAEHeadquartered
Upturnist cloud ERP dashboard shown on a laptop
Why We Exist

Built by people who were tired of software that didn't fit.

We started Upturnist in 2023 after watching too many growing businesses get stuck between messy spreadsheets and bloated, one-size-fits-all software. So we build small, focused products instead — each one designed around a specific way of working.

1

Industry-specific, not generic

Every Upturnist product is built around a real workflow — fabrication jobs, rental bookings, sales pipelines — not a generic template stretched to fit.

2

Cloud-native from day one

No servers to manage, no installs. Our products are built cloud-first, so your team can work from the office, the shop floor, or the field.

3

A small team, directly reachable

As a young company, you talk to the people who actually build the product — not a support queue three layers removed from engineering.

Our Products

One team. Three focused platforms.

Each Upturnist product solves one operational problem well, rather than trying to be everything to everyone.

EasyFab ERP icon
Manufacturing & Fabrication

EasyFab ERP

Cloud ERP for fabrication and metalwork businesses — track jobs, materials, and real costs from quotation to delivery.

  • Real-time job costing
  • Production stage tracking
  • Inventory & materials control
Explore EasyFab ERP
Rento icon
Equipment & Asset Rental

Rento

Rental and asset management software — live booking calendars, asset tracking, and automated rental invoicing.

  • Real-time booking calendar
  • Asset condition & maintenance logs
  • Automated rental billing
Explore Rento
SalesERP icon
Sales, CRM & Orders

SalesERP

From lead to payment — manage your CRM, inventory, sales orders, and invoicing in one connected platform.

  • Lead-to-payment pipeline
  • Real-time inventory sync
  • Recurring invoice automation
Explore SalesERP
What We Do

Software, plus the help to make it stick.

We don't just ship a product and disappear — we help you configure it, migrate your data, and get your team running on it.

ERP Implementation

We configure your workflows, stages, and document templates so the system matches how you actually operate.

Data Migration

Bringing customers, inventory, and historical records over from spreadsheets or legacy systems — cleanly.

Cloud Hosting & Support

Secure, cloud-hosted infrastructure with ongoing support from the team that built the product.

Who We Build For

Industries we understand well

Fabrication & Metalwork Equipment Rental Sales & Distribution Trading & Wholesale Construction Services Field Operations
FAQ

Common questions

What does Upturnist do?

Upturnist builds cloud-based ERP software for operational businesses — currently EasyFab ERP for fabrication and manufacturing, Rento for equipment rental, and SalesERP for sales and order management.

Is Upturnist a new company?

Yes — Upturnist was founded in 2023 and is based in Dubai, UAE. We're a small, focused team building software around real operational workflows.

Do I need to install anything to use Upturnist products?

No. All Upturnist products are cloud-based — you access them from a browser, with nothing to install or host yourself.

Can I try a product before committing?

Yes, we offer a free demo for any product in the Upturnist suite. Book one through our contact page.

Does Upturnist offer support after implementation?

Yes. Every customer gets ongoing support directly from the team that builds the product, not a third-party ticketing queue.

Get Started

Ready to see Upturnist in action?

Book a short demo and we'll show you exactly how EasyFab ERP, Rento, or SalesERP fits your workflow.